Which Game to Play — Arijit Guha Mazumder
New Launch: Which Game to Play — Arijit Guha Mazumder
By The Reading Room | New Releases & Strategy
Every once in a while, a book comes along that doesn't just add to the conversation around strategy and innovation — it changes the language entirely. Which Game to Play by Arijit Guha Mazumder is that kind of book. Now available in India, USA, and the UK, this debut from one of Asia's most respected innovation leaders is a masterclass in reading the field before making the winning play.
About the Book
Title: Which Game to Play — Play the Six. Own the Century. Change the Game. Author: Arijit Guha Mazumder Available on: Amazon.in | Amazon.com | Amazon.co.uk | Kindle
What is it about?
Arijit Guha Mazumder has spent nearly three decades turning ideas into products and products into entire categories, across some of the world's most demanding consumer markets. As Senior Director of R&D at Mondelez International, he has led innovation portfolios worth over two billion dollars across Asia, the Middle East, and Africa — building R&D centres from scratch and pioneering AI-driven approaches to product development.
But his inspiration for this book didn't come from a boardroom. It came from cricket.
Raised in a home where cricket was a constant, Mazumder spent fifty years watching the game teach him what business schools rarely do: how to read the situation, choose the right play, and change the game entirely when the rules stop working in your favour. Which Game to Play is the result of those fifty years of observation — a strategic framework that is as applicable to a startup founder as it is to a Fortune 500 executive.
The Core Idea
The book introduces a new strategic language for leaders, innovators, and change-makers built around four essential strategic moves that every company must master:
- Three Growth Moves — Improve, Change, Play Different
- The Cricket Lens — timeless lessons from the game we love, applied to modern business
- Practical Frameworks — tools you can use in a single workshop
- Global Case Studies — drawn from companies like Toyota, Apple, Jio, Disney, Netflix, and more
The central argument is deceptively simple: most organisations keep playing the same game and wonder why they keep getting the same results. The leaders who change industries — and centuries — are the ones who recognise when it's time to change the game itself.
Why This Book Stands Out
In a market flooded with business books that recycle familiar frameworks with new terminology, Which Game to Play is genuinely original. Mazumder's cricket metaphor is not a gimmick — it is a deeply intuitive lens that makes complex strategic concepts feel accessible and memorable. The writing is clear, the examples are vivid, and the frameworks are immediately usable.
The book has already drawn praise from global leaders in business and innovation:
"Arijit has a unique ability to simplify complex innovation challenges into actionable strategy while keeping the consumer at the heart of everything he does." — Deepak Gunvante, Global R&D Leader
Who Should Read It?
This book is for you if:
- You lead a team, a division, or an entire organisation
- You work in innovation, strategy, or product development
- You feel like your company is stuck playing the same game and not winning
- You love cricket and have always suspected it has lessons for business
- You want a strategy book that is actually enjoyable to read
Available Now
Which Game to Play is now available worldwide — the same book, the same message, now closer to you.
- Amazon India: amazon.in
- Amazon USA: amazon.com
- Amazon UK: amazon.co.uk
- Kindle Edition: Available on all Kindle platforms
Visit thereading-room.com for the full review and more curated book recommendations.
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